Whenever a new brand enters the market, one of the most important things to assure customers of is aftersales support. Although today’s motor vehicles are generally reliable and durable, regular maintenance is still needed and ideally, all service work done on the vehicle should be by personnel trained specially for the brand’s products.
WTC Automotif (M) Sdn Bhd (WTCA), a subsidiary of Warisan TC Holdings Bhd, understands this important aspect of the business, especially as it is part of the Tan Chong Group which has over 50 years of experience in the auto industry.
In 2021, WTCA was appointed as the sole and exclusive distributor in Malaysia for vehicles of China’s Guangzhou Automobile Group (GAC).Over the past 3 years, it has been developing its sales and aftersales network around the country to support the growing number of customers.
This year, it launched the first locally-assembled GAC model, the GS3 EMZOOM SUV and also began to market GAC’s EV brand, AION. Anticipating the further enlargement of the customer base, especially in the Klang Valley, WTCA has opened a 3S (sales, service and spare parts) outlet in Glenmarie, Selangor.
Open 7 days a week (including holidays), the flagship GAC Glenmarie outlet is the largest GAC centre in Malaysia to date, and will serve both the GAC and AION brands. It has a 456 sq. metre showroom for GAC vehicles and another 644 sq. metre showroom for AION EVs.
The integrated service centre with a floor area of 10,878 sq. metres has 10 work bays with the current team including by 7 fully certified technicians to handle GAC and AION vehicles.
“The opening of the GAC and AION Glenmarie 3S centre, together with the existing 3S centres at other locations, serve as the cornerstone to our network. We welcome all customers to visit and experience GAC Motor’s hospitality and the range of GAC Motor’s vehicles. Customers are encouraged to test drive and experience the superiority of our products and services.” said Tan Keng Meng, CEO of Warisan TC Holdings Bhd.
WTCA recently completed its GS3 EMZOOM range of locally-assembled models with the addition of the Standard and Exclusive versions. Prices of the 1.5-litre SUV range from RM103,800 to RM126,800 (without insurance, West Malaysia only).
To commemorate the success of its first local assembly project with GAC, WTCA is having the ‘Rev Up with EMZOOM’ campaign until December 31, 2024. During the campaign period, those who buy the GS3 EMZOOM Exclusive or Premium R versions will be given rebates of RM5,000 and RM7,000, respectively. Alternatively, they can also opt to have Complimentary Maintenance Service and a Smart Watch Key worth RM1,388 in lieu of the cash rebates.