smart #1 ranked No.3 in EV SUV sales (above RM180,000)

The smart EV brand is not new in Malaysia and was relaunched last year with a totally revitalised model, the #1. Officially launched in the local market just last November, the #1’s popularity is clear as its sales numbers place it in No.3 position (according to smart Malaysia) in the EV SUV category for models priced above RM180,000.

“This reflects the growing demand for urban mobility solutions in the region and reaffirms smart’s goal to position itself as a leader in the premium EV segment. With only one model currently on sale, as opposed to other key players in the industry, we have achieved this great success. This exemplifies the trust our customers have in our product and services, and I would like to express my gratitude to our customers,’’ said Zhang Qiang, CEO of smart Malaysia.

The strong positive reception for the #1 (100 units sold and delivered within the first month) is attributed to a combination of factors. These include its premium brand DNA inherited from Mercedes-Benz Design, unique selling propositions and comprehensive highly functional ADAS (Advanced Driver Assistance System).

Additionally, smart Malaysia is collaborating with key charging station providers to ensure that owners have easy access to recharging facilities around the country. This is made even easier with the Hello smart app which shows 70% of the currently available charging stations.

There are 3 models in the current #1 range – #1 Pro and Premium priced (without insurance) from RM189,000 and RM219,000, respectively, and the #1 BRABUS which is priced from RM249,000.

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