Proton S70 for Miss Asia (Southeast Asia) 2024

Besides winning the Miss Asia (Southeast Asia) 2024 crown, Janice Chian Yan Tong also received a brand new Proton S70 which was the Grand Prize of the event. The 24-year old from Ipoh, Perak who beat 16 other finalists received the sedan at Proton’s head office at the Centre Of Excellence in Selangor.

Proton S70 [2025]

“Proton is proud to present the winner of Miss Asia (Southeast Asia) 2024 with a unit of the Proton S70 as the Grand Prize and as a reward for her victory. This prestigious pageant embodies excellence, ambition, and confidence, which are values that align perfectly with our own corporate values. As the best-selling C-segment sedan in Malaysia, the Proton S70 is the perfect car for young and confident individuals who are moving up in the world” said Roslan Abdullah, Deputy Chief Executive Officer of Proton.

After test-driving her new car for the first time, Janice said she was impressed with the car’s seamless handling, intelligent features, and refined design. “The Proton S70 delivers everything I could possibly want – impressive power, sophisticated style, safety, and modern technology. It is a car that truly stands out in its class,” said Janice.

About the S70
Launched at the end of 2023, the S70 offers a C-segment sedan at the price of a sedan in the B-segment. Its 1.5-litre turbocharged engine with 150 ps/226 Nm, paired with a quick-shifting  7-speed dual-clutch transmission, gives the S70 an ideal balance between power, efficiency and driving exhilaration. The S70 has also been praised for its superior ride and handling, coupled with advanced vibration-absorbing technology, to provide a premium experience on every drive.

Proton S70 [2025]

The S70 has received many awards, including the Malaysia Car of the Year 2024 – Best Value for Money Car award by the Malaysian Automotive, Robotics and IoT Institute (MARii). This prestigious recognition highlights the S70’s exceptional blend of performance, technology, and affordability, cementing its status as the top choice for those seeking outstanding value in the automotive market.

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Current promotion
The S70 is priced from RM73,800 and offered in Executive, Premium, Flagship, and Flagship X variants. A current promotion offers a rebate of up to RM8,130 with a sporty Aerokit included. Rebates are also being offered on other models for a limited time.

For more information on the ongoing promotions or the S70, visit the Proton website or any showroom nationwide.

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