It’s an eye-catching advertisement and will certainly get people interested enough to find out how they can get this French SUV for that price. ‘RM30.08’ will already be a clue that this is a special promotion and it does, of course, refer to the 3008.
The ‘fine print’
A look at the Terms & Conditions (also known as ‘fine print’) reveals what this special offer is all about. The RM30.08 is the booking fee, certainly a very small sum, which secures a unit of the SUV and is applicable up till August 31, 2024.
Only for 2023 model
It’s noted that this promotion is for the available stock of the 2023 model year 3008 assembled in Malaysia at the Stellantis plant in Kedah. There’s really no particular difference between the 2024 model and 2023 model so it shouldn’t make any difference to a buyer (other than when the time comes to sell it off).
There’s also an interesting clause which mentions that ‘Peugeot Malaysia operating under Stellantis Gurun (Malaysia) Sdn. Bhd. through their Authorised Dealers shall absorb up to 10% of the vehicle value as downpayment upon valid sales made by buyer post deposit and post completing necessary formalities required by their specific Authorised dealers.’
This suggests that there will be a further rebate on the vehicle which is currently priced at RM169,388 (excluding insurance). Each vehicle will come with a 7-year/200,000-km warranty made up of 3 years of the manufacturer’s warranty and 4 years of extended warranty.
The 3008 has a 1.6-litre petrol engine with a high-pressure twin-scroll turbocharger. It produces 165 bhp/240 Nm which goes to the front wheels through a 6-speed automatic transmission.
The current generation of the 3008 arrived in Malaysia in 2018 and impressed greatly that it won the Malaysia Car of the Year award that year. It was updated in 2021, by which time the brand was taken over by Berjaya Auto Alliance from Nasim Sdn. Bhd. In April 2024, Stellantis Malaysia took over the Peugeot franchise, the sixth time that the brand has changed companies since Asia Motors began selling the French cars in Malaysia in the 1960s.