Lexus has officially entered the Sabah market with the opening of a showroom in the state capital of Kota Kinabalu. Operated by Borneo Mobility Sabah Sdn Bhd, it is the second outlet of Toyota’s luxury brand opened in East Malaysia by Lexus Malaysia.
Easier and faster to get Lexus vehicles
With this new sales and aftersales facility, customers in Sabah can now obtain their new Lexus models faster and more easily. Until now, they have had to order their vehicles from the outlet in Sarawak or from Peninsular Malaysia.
As with all other outlets in Lexus Malaysia’s network, the new one in Kota Kinabalu offers the same high standards of personalised customer services and hospitality which the Japanese call ‘omotenashi’ that influences every aspect of the products as well.
“We are thrilled to expand into Sabah, bringing our unique brand of automotive excellence closer to our customers in Sabah and offering them access to luxury right in their backyard. Lexus prides itself on offering bespoke customer experiences at all our showrooms, which are tailored around customers’ desires and preferences. With exciting forthcoming Lexus models arriving over the next few years, we’re delighted that our customers in the state can now experience these for themselves at Lexus Kota Kinabalu,” said the President of Lexus Malaysia, Datuk Ravindran K.
Traditional Malaysian aesthetics
The focus on customer experiences is reflected in the elegance of the showroom’s aesthetics. The building’s sleek and minimalist facade— all clean lines and angles — gives way to an opulent and inviting interior. From batik-inspired flooring to meticulously carved wooden fittings, the showroom harmoniously incorporates elements of traditional design to pay homage to Malaysia’s artistic heritage.
Lexus Kota Kinabalu is a 3S centre which offers the full range of services to meet every need of customers. Owners will enjoy LexusCare which has a wide-ranging suite of benefits, including comprehensive roadside assistance, complimentary services, access to exclusive events, and other activities to make the ownership experience more enjoyable.
Full aftersales support
Vehicles sold through authorised dealerships such as Lexus Kota Kinabalu have a 5-year/unlimited mileage factory warranty. There is also the assurance of professional and qualified aftersales service from technicians trained by Lexus, as well as availability of replacement parts when needed.
Together with the opening of Lexus Kota Kinabalu, the new RX F SPORT Hybrid (shown above) also made its debut in the state. The SUV is the first hybrid model to embody the Lexus Global Electrification Vision. This vision prioritises performance through electrification technologies and a range of electrified vehicle solutions to achieve Lexus’ aim of becoming a fully electric brand by 2035.
For more information on Lexus products and services in Malaysia or to locate a showroom, visit www.lexus.com.my.